Yesterday, I was browsing around the net and came across another post on RPR. That’s REALTOR Property Resource for those of you not familiar. It would be awesome to get some good answers back from someone intimately involved in the RPR project, but, I have yet to get public responses to my comments calling into question the usefulness, plans, or financials around the RPR. I should have known that if RPR has a director of social media (Reggie Nicolay), that RPR might want to control the spin in the social media outlets. Oh well, that’s the blog owner’s prerogative, even if I think it’s a disservice to other agents who read that blog.
[UPDATE] Geek Estate Blog confirmed that my comment in question of the RPR was not deleted, but instead went to spam. My apologies to GeekEstateBlog and Reggie Nicolay.
Back to the actual RPR itself. According to NAR and the folks hired to run the RPR, it will be the panacea for all our woes. The press release below is typical of the media surrounding NAR’s new national property database. You can read the full release here: http://www.realtor.org/press_room/news_releases/2009/11/tech_property
My comments are RED and inline in the press release below.
NAR Tech Acquisition Will Create National Property Database
Washington, November 09, 2009The National Association of Realtors® has acquired technology to create a database of all properties in the U.S. so Realtors® can better assist consumers in a high-tech, fast-paced business world.
Guess what? Agents don’t sell in Austin Texas on Monday morning, then board a jet and sell in Salt Lake City Tuesday. Real estate is a local business for the vast majority of practitioners. Yeah, if you work at a REIT you may be jet setting and buying across the nation for pension funds, but you make plenty of money and have better data than will any national database created for REALTORS.
The technology acquisition includes licensed data and secured data aggregation services from LPS Real Estate Group, a wholly owned subsidiary of Lender Processing Services Inc. (NYSE:LPS), a leader in real estate technology. NAR will use the assets to develop the Realtors® Property ResourceTM, a parcel-centric information database covering all of the more than 147 million property parcels in the country as a resource for NAR members. NAR is planning to launch RPRTM in the second quarter 2010.
This paragraph is particularly useful when you hear from an RPR evangelist that it’s not going to cost you anything. Of course, NAR used NAR funds to buy these assets. So my question is, if it’s not the member’s money, whose money is it? Did NAR get a grant from the Bill and Melinda Gates Foundation? I don’t think so.
“Realtors® are the first, best source for real estate information, and the RPR™ is another emphatic feature to that resource. RPR™ will give Realtors® nationwide data on all properties at their fingertips so they can respond quickly to consumers interested in residential and commercial real estate. This is exciting news and a terrific NAR member benefit. NAR is committed to keep Realtors® central to the transaction and to the buying and selling experience with their clients and customers,” said NAR President Charles McMillan, broker with Coldwell Banker Residential Real Estate in Dallas-Fort Worth.
Again, we are local in real estate. I don’t care about property in Paducah and likely never will. So that we’re not beating a dead horse, let’s add another aspect to the commentary on this paragraph. We already have all this data! What?!?!? We already have all this data! Yes. It’s true. We get tax information from the central appraisal district where the property resides. We obtain legal filings at the court house or online if the matter is federal. We can get flood plain data from any one of several GIS (Geographic Information Systems) in this or surrounding counties. So why spend all this money, time, and effort creating an RPR? I have yet to hear a good answer, although I have some cynical thoughts as to why.
…
RPR™ is not a national MLS, and will carry no offers of cooperation and compensation, Stinton added. “It is a private, NAR members-only benefit. The assets acquired by NAR will be directed through a wholly owned subsidiary corporation, Realtors® Property Resource, LLC,” Stinton said.
The management team of RPR™ includes CEO Dale Ross, co-founder of the Metropolitan Regional Information System, the country’s largest regional MLS; President Marty Frame, former General Manager of Cyberhomes; Senior Vice President of Industry Relations Mona Steen, former SVP with Cyberhomes; and Jeff Young, NAR director of the Realtors® Property Resource™ and 2008 president of the Michigan Association of Realtors®.
Seems like another Realtor.com deal to me. NAR has an essentially captive audience of consumers, read members, and partners with a technology provider to use our data to resell us a product. I’m not sure if you’re aware, but that $50 per listing per year that you pay to Realtor.com to have your listings on there is exactly what I describe above. Just for a little kicker, throw in the fact that the reason people come to realtor.com is that they publish data on listings that you take and you’ll really feel the love.
RPR™ will provide nationwide access to public record information such as tax and assessment data, liens, zoning, permits, environmental information, and information on neighborhoods, school district and community demographics, along with advanced search features for property searchers, as well as market-to-market comparisons and referral opportunities not currently available.
Yep. So we already covered the fact that you can get all this data locally as paid for by your taxes or fees. Now I see this as potentially poking the bear (DoJ). The public and DoJ LOVE NAR. I mean, the DoJ loves to make sure that NAR isn’t a monopoly or engaging in anti-trust practices. That said, WHY create a GIANT target for the public and DoJ to use for the next round of anti-real estate association sentiment? Could it be that there are other, more lucrative plans for the RPR?? Maybe there is a large market out there for this and all NAR needs is to create it on the backs of it’s members, wait for the DoJ to complain, and then voila, sorry Realtor members, but now we have to open this system up to any paying entity, BY COURT ORDER. Ok, I know this could be construed as a little Alex Jones and all, but based on the last 7 years of NARs technology direction, I have no doubt that the individual member’s interest are subordinate to making money.
…
RPR™ will develop business strategies to make it affordable and feasible for NAR members, and will complement, not compete with, MLSs and CIEs.While many MLS and CIE systems provide a range of services, no two are alike. Brokers are looking for tools that support their agents across multiple markets with similar service levels and access to robust and valuable data. RPR™ is designed to support local MLS and CIE models to create a common experience for agents and brokerages.
…For more information on the Realtors® Property Resource™, visit www.realtor.org/about_nar/realtors_property_resource.
Check out the latest from Inman on RPR. I doubt my comments will be there long given the pro-RPR sentiment there, but you can always try and see.
Of course, the folks at RPR are busily spinning this beast as fast as she will go and only time will tell what’s to come. Would love to hear other REALTOR’s feedback!
Nothing like trying to get the real down low on our own association’s doings. It’s like trying to figure out what our local MLS is doing. Makes you recognize the clip below!







Reggie,
It was my poor run on thoughts that caused that. I removed the error and I apologize for the confusion. Basically, I meant that the blog didn’t like comments that were potentially negative since they (GeekEstate’s spam filter) deleted both my comments as submitted from Disqus.
The second part of that run on thought was that, since you are the social media director, I can only assume that your job is to evangelize (aka spin doctor and sell) the direction that the company has chosen to take. One would think the decision to buy technology assets and form a new company would be predicated on the “get feedback, figure out if it’s good for the company” steps and since that was done 6 months ago, social media director sounds a whole lot like evangelist.
Ok, hopefully we’re done with the mundane semantics now.
Why won’t anyone from RPR comment publicly on the issues that I’ve raised? I’m happy to talk to you about them, but doesn’t that fly in the face of social media? I mean, the idea would be to not have the same conversation 1.2MM times, but instead tell me where my thinking is screwed up so others with the same thinking (god forbid) have the answers right here.
A short recap from up there:
I read some more blog posts about RPR and some more questions come to mind. Who will have access to the analytics and aggregates? Will that be available to REALTORS free of charge??
What is aggregate data? Would this include, oh let’s say, sold data aggregates? Such that our appraiser brothers can expect to be further made obsolete in the face of an inherently flawed automated BPO system? The flaw being that the computer doing the calculations has never been to the home, inside the home, or in the neighborhood to know how to make modifications other than basic feature/attribute adjustments ala zillow??
If you would be so kinda as to address any of the questions that I have listed above and or explain to me how my thoughts are incorrect regarding the RPR, I am all ears.
Thanks for your time in advance.
Joe
Joe,
I can’t believe what you’re claiming in the opening of this article…
I 100% did not have anything to do with that comment being deleted from GeekEstate. Your post is the first I’ve ever heard of such a thing. Please understand I take this accusation very seriously. Also do you understand I do not have access to the GeekEstate blog backed? How would I do such a thing? Please correct the facts quickly. (Verify with GeekEstate)
In the case of RPR….please reach out to me, let’s create dialog…I’m totally open to hearing your point of view. I think our collective wisdom is much more powerful. I just followed you on Twitter.
Joe,
Your comments are interesting. You may find some discussion on our blog, http://www.MLSTesseract.com, but with few exceptions, RPR itself does not appear to be responding publicly to posts there either.
It’s important to keep asking the questions, though, until you get satisfactory answers.
-Brian
Hi Brian,
Glad I’m not the only one not getting answers. Wait… Well, you know what I mean. Anyway, it really is like asking someone to pull teeth without anesthesia to get any sort of fully qualified, official answers about RPR questions. Kinda irks me to be a member of the
fundingfounding association and not get those straight answers. Additionally, it certainly makes RPR less believable when they issue assurances and other details on their own sites or in press releases. In any case, I’ll check out your blog and see if you have any nuggets that I missed while trolling the web for data. Thanks for your comment and maybe we’ll hear at some point from RPR.Joe
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